SaaS · WhatsApp marketing
SendBroad
A WhatsApp campaign manager we designed and built for Billionsky Technologies. Businesses send marketing and utility campaigns, handle replies in a shared inbox, and plug in through a developer API, all on the official WhatsApp Business Platform.
- Client
- Billionsky Technologies Private Limited
- Our role
- Product, design, engineering, operations
- Status
- sendbroad.com ↗

(01)Challenge
What was slowing things down
WhatsApp is where customers actually read their messages. But most businesses reach them through grey-route tools that put their number at risk, or through enterprise platforms priced and built for someone else.
BeforeContacts kept in spreadsheets → messages sent through unofficial tools or one by one → replies scattered across personal phones → no delivery or read data → per-message costs hard to predict.
(02)Solution
What we built
We built SendBroad end to end, from first sketch to live SaaS. A business connects its verified number through Meta, picks an audience, chooses an approved template and sends. Replies land in a shared team inbox, and developers get a REST API with webhooks for every delivery, read and reply.
AfterCSV import with validation and dedupe → segments → approved template with variables → scheduled, throttled send → live sent, delivered and read tracking → replies routed to a shared inbox.
Integrations: WhatsApp Business Platform · REST API · Webhooks · Node.js & Python SDKs · CSV import



(03)Product
What's inside
Bulk campaigns
Personalised broadcasts to thousands of contacts with variables, media and buttons.
Schedule & throttle
Plan sends ahead and control the send rate to stay inside WhatsApp limits.
Shared inbox
One inbox for replies, with assignment and internal notes for the team.
Templates & segments
Approved templates reused across campaigns; audiences built from tags and behaviour.
Clean imports
Validation, dedupe and phone-number normalisation, with bad rows surfaced to fix.
Compliance built in
Consent tracking, opt-out handling and audit logs, designed for GDPR and DPDP.
(04)Results
Where it stands
- 108
- Countries supported on the official WhatsApp API.
- 83.6%
- Read rate on Gurcademy's campaigns, from its live workspace.
- ₹0
- To start. Pro is ₹799 a month, messages at Meta's rates.
- 24h
- Of webhook retries, so no delivery event is lost.
Used by Habuild · Anoshaya · Gurcademy · DailyChecks · DV Infra · Wellness Club
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